Xin chào!
I'm Loc 👋 a Performance-driven Digital Marketer, strategist, and builder living and working in Ho Chi Minh City, Vietnam 🇻🇳. I love creating data-driven campaigns and useful solutions to marketing problems that don't have obvious answers.
My favourite type of professional projects involve translating meticulously crafted details into deliberate, data-driven marketing systems. Over the past 4+ years, I've managed multi-channel paid media and scaled revenue for e-commerce, education, and consumer brands.
Apart from work, I enjoy creating automated workflows, exploring technical SEO, and building online communities in visually expressive and distinct ways. I believe that good marketing isn't just about numbers; it's about telling a compelling story.
As I continue in my career, I am interested in scaling revenue efficiently, managing large-scale budgets with a rigorous focus on ROAS, and discovering new challenges to drive measurable growth.
I believe in the power of continuous learning. When I'm not optimizing ad campaigns or analyzing data, you can find me taking photographs around the city, reading up on the latest tech trends, or exploring new coffee shops.
If you're building something interesting and need someone who understands both the creative and performance side of growth, I'd love to chat.